Wednesday, February 01, 2012

How To Get School Kids To Eat Veggies? A Pic Is Worth A 1000 Words

Ah, the school cafeteria.  So much went on there - note passing, love triangles, bullying, rueing.  Oh yea, and a whole lot of eating.  Man I miss the greasy pizza, sides of ranch and cookies from my old stomping grounds.  School lunches are a big time hot button issue these days.  After all, the new math is that pizza sauce is a vegetable right?

But let's steer our focus away from the bad for a second.  Turns out, researchers may be onto a new way to tempt students to eat their veggies.  And guess what?  It's a page ripped right out of fast food and sugar cereal companies alike.  It's called ADVERTISING.  Who'da thunk it?

According to a newly published article in JAMA (The Journal of the American Medical Association), in a recent study - school children chose and ate more vegetables when a school posted pictures of said vegetables around the cafeteria.  How much more?   The number of students who chose green beans on the "picture day"  more than doubled and the amount of students who chose carrots more than tripled.  That's some hope right?  Now if only the big advertising companies could get involved in creating polished campaigns with professional food shots....... 

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